25 February, 2007

















Art is moving out of museums and galleries’ walls to reach people on the streets, with the intention of showing the society its own reality. You can find art in front of buildings in statue and mosaic forms, paintings in banks, schools, public spaces, musicians on streets, and even other kinds of art.
Art may depict positive aspects of life such as love, beauty, honor, and devotion.


Advertising was smart enough to realize the huge impact of art on people and for some time they have been combining famous artists in commercial pieces. To advertise a product or service, they started to mix elements of daily life with artistic and cultural manifestations. For example, selling nasal dilatators, cars, or vodka became much more fun with Picasso, Da Vinci, Toulouse-Lautrec, and Van Gogh.
Art has an important role in society and its revelation has been more intensive. Internet has facilitated the dissemination of art in people’s life. More and more museums, art galleries, and the artists themselves recognize the importance of sharing their collections with the general public. Advertising agencies have realized the connection between art and consumers. They are using the emotional appeal of art to sell their products. Therefore, be aware, because the announcement you see for a car or an aspirin may be an actual masterpiece. Art is no longer found only in museums.






15 February, 2007

Compare Ad


This is an ad that utilize comparation....... it was published in Brazil, and says:
"If in Van Gogh's time Havan already existed, the look of this room would be another."
"Havan has products and decorations from the whole world to renovate your world with art and style."